Host: Wim Kerkhoff
Guest: Steve Pasiciel
SUMMARY
00:45 Wim introduces the book "Fix This Next" by Mike Michalowicz and its relevance to their business.
02:12 The concept of core needs in business, similar to Maslow's hierarchy of needs, is discussed.
04:29 Wim explains the importance of prioritizing sales and profit over values and mission in the early stages of a business.
08:15 Linchpin redundancy is highlighted as a crucial aspect of business continuity when key employees are unavailable.
11:02 The challenge of automating complex and customized MSP services is addressed, suggesting a focus on building relationships and standardizing processes.
14:21 Wim emphasizes the need for founders and CEOs to identify and address their number one bottleneck to drive growth and stability.
16:24 The importance of face-to-face conversations and personal connections in marketing and client relationships is emphasized.
Curious about how TopLeft integrates with your PSA? Schedule a call now: https://www.topleft.team/schedule-demo